So perhaps, like me, you’re still working on getting traffic to your blog. As I’m sure you’re aware, there are many different ways to do this. There are paid options and there are free options and perhaps, if you’re a newbie who’s just getting your head around the whole traffic giant, you’re focusing on the free options. I say “free” but these methods still cost something – your time. But if I use the word “free” then you’ll know what I mean!
I could write a whole lot on the subject of traffic but I’m going to focus on just one area for now, that of blog-hopping. Now if this is a new concept to you, what this basically means is that you find other people’s blogs in your chosen niche and submit your comments to their blog posts (always remembering to submit something of value and NEVER spam or advertise!). What you’ll usually find is that at the bottom of the blog post there are fields (or, if you like, boxes) for you to submit your name, your e-mail address, your website address and your comment. Take a look below this post, for example, and you’ll see what I mean. Now when you input your website address into the relevant field, what’s really cool is that, once your comment appears your link will automatically be embedded into your name as a hyperlink. This means that if someone finds your comment interesting then they may wish to click on your name to have a look to see what other useful stuff you may have on your website. Just as a side note, if you take a look again below this post you will see a reference to something called CommentLuv. What this is is a handy little WordPress plugin that automatically provides a link to your previous blog post on your own website. So if this is displayed on the comment that you’ve posted on the site you’ve visited, it draws attention to the subject of your latest blog post and can offer an incentive for visitors to click on it and go straight to your post. As a newbie who doesn’t yet know that much about SEO, I do believe that using CommentLuv can help improve your SEO, which is always desirable! So I highly recommend that you get this, it’s a very cool, useful plugin!
Okay, back to the subject at hand. So, now that you have posted a few comments to various blogs and you have included the link to your own blog, this does a few things: it gets you around and people will start to notice you and recognise you. If you ensure that you always make relevant, valuable comments then not only will you build relationships with the bloggers whose blogs you’re commenting on but you will also build a reputation among the other visitors and, in turn, you can build relationships with them when they visit and comment on your blog. All this creates much-needed activity on your blog and on the blogs you comment on, so everyone’s happy! 🙂
So you’ve decided that you want to try this approach and you sit down ready to scour the almighty Google for some blogs to post on. How do you choose where to post? Well how about the biggest names in your niche? That’s surely a good place to start! So you do a search and you find the blog of one of these big-hitters. You look at the last blog post. It was made a year ago…. Now, there’s absolutely nothing stopping you from posting here, but you’d be making much better use of your time by posting on a blog that’s currently active. So you search again and find someone else. “Surely they’ll be posting regularly!” you think to yourself. You arrive at their blog – 2 years ago was their last post. You do this for half an hour, each time hitting a dead end. Is all lost? By no means….
Remember we talked about the hyperlink in your name when you leave a comment on someone’s blog? Well it’s this that you will use to your advantage. Once you have found a blog that’s up-to-date then just look through the replies of other visitors and when you see that you can click on their name, do so and visit their blog. If you can contribute something of value here then go ahead! And basically, rinse and repeat, hopping from one blog to another. The beauty of this approach, in addition to all the other benefits we’ve already considered, is that you know that the posts are current and you’ll therefore always be visiting up-to-date blogs.
Hopefully that’s provided a bit of direction for anyone who’s thinking about using the blog-commenting approach. I can confirm that, although it can take a little time to see results, this method absolutely works. By doing this I’ve already built up a list of a number of blogs that I visit and comment on regularly and I often find some great content too. So bearing in mind all that I’ve explained in this post, don’t forget to leave a comment below! 😉